WRVS

The Women's Royal Voluntary Service started life in the Second World War as a home front support structure, to aid the war effort. It is now one of the UK's largest volunteer organisations, primarily focused on the needs of older people in society.

Indelible were asked to revitalise it's identity and create enhanced visual communications that would engage more persuasively with it's third age audience. In the Queen's Diamond Jubilee Year we have also been involved in designing materials linking the role of the WRVS to the national celebrations.